The Machine Theme is a simple, utilitarian theme that doesn’t stray from the path. With Serif typography, imagery as accents and no unnecessary fanfare, this theme will keep your site easy to look at and get straight to the point. It brings the services you offer to the forefront to tell customers what you do. Keep it short and simple when telling them about you, and offer a newsletter signup if they want more. Tell your customers what they need to know, then drive them to contact you.